Nuevo Siglo / Hidden Goals

Since we were kids, soccer fans have been used to playing anywhere. And for this reason, we set up soccer fields anywhere. With soccer goals, made up of different elements that we find nearby. We used this insight to promote that with the Mobile App of Nuevo Siglo (main Cable service in the country) you can watch soccer anywhere you are thinking about soccer, because you have access to all ESPN channels.







Agency: Digitas

Executive Creative Director: Federico Cibils
Art Director: Danilo Macedo
Creative Copywriter: Josefina Secco
Account Director: Jorgelina Spinardi
Account Manager: Mariano Martínez





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